The Club is designed for therapists, counsellors, social workers, and coaches who want to grow their practice, expand their network, and thrive on Instagram — ethically, strategically, and without burnout.

Whether you’re brand new to private practice or ready to scale, you’ll learn practical marketing skills, connect with like-minded professionals, and start enjoying the process of promoting your work online. STCC helps you build visibility, attract aligned clients, and earn trust — without spending hours creating content or hiring a marketing team.

You thought there was just one way?

1. We’re niche-specific.

Most content memberships are built for “any niche” and provide generic templates and ideas. The Social Therapist Content Club was created by a therapist for therapists—by someone who understands your unique marketing challenges. From not being able to request testimonials or share client information, to maintaining ethical standards and meeting compliance requirements, we design every template and piece of content with your professional boundaries in mind. As a licensed therapist, you’re held to a higher standard than most industries, and we honor that in everything we create.

2. We go beyond pretty templates.

STCC isn’t just about giving you attractive designs or basic content ideas. We provide a complete start-to-finish workflow and a proven system—including hooks, captions, templates, and an AI Content Assistant—to help you save time, reduce stress, and post confidently and consistently.

3. We’re community-driven.

Your success is our success. As a member, you’ll get more than an updated content strategy each month—you’ll join a supportive network of like-minded professionals, gain access to mentorship and accountability through live training and co-working calls, and have opportunities to grow your referral network.

Not at all! While having some familiarity with Instagram, Canva, or ChatGPT can be helpful, it’s absolutely not required. The system was designed to be beginner-friendly and therapist-specific, so you can dive in with confidence. You’ll have access to step-by-step video tutorials, guides, and prompts that walk you through every part of the process — even if you’ve never created content before.

Not at all! While accounts that post more frequently often grow faster, consistency matters most. Most members see steady growth by posting just 2–3 times per week, following the content calendar inside the membership. Quality and consistency always outweigh quantity — and our batching workflow helps you create more content in less time, so you can stay consistent without burning out.

The learning curve is a little higher for those who are brand new to Instagram or Canva, but don’t worry — the Club includes step-by-step tutorials to help you get comfortable quickly. Once you learn the basics, the system makes it easy to stay consistent and confident.

Not a good fit—no problem. We offer a risk-free Results Guarantee for up to 30 days on our regular plans — if you follow the steps and don’t see measurable growth in your reach or engagement, we’ll refund your money, no questions asked.

Because this is a digital membership with instant access, all sales are final — except for those eligible under the 30-Day Results Guarantee.

Your membership gives you full access to:

🎯 A complete content system to plan, create, and post in under 2 hours a week

🪩 Monthly Canva templates + plug-and-play captions written for therapists

📆 Strategic content calendars (educational, inspiring, entertaining, and promotional)

🤖 “Aimee,” your built-in AI assistant who customizes content for your brand

🧠 Mini-trainings and batching tutorials designed for busy clinicians

💬 Live monthly co-working calls with the STCC community

📚 A growing vault of therapist-friendly resources for ethics and compliance

Instantly! As soon as you sign up, you’ll get immediate access to your member dashboard, templates, and training. You can start customizing your first month of content within minutes — no waiting, no tech setup required.

You can join for $77/month, or save even more with a quarterly membership.

We also run special promotions throughout the year — so be sure to follow us on Instagram or join our VIP email list to be the first to know when exclusive offers open up. 💛 All prices are listed in USD.

Yes — you’re in complete control. You can cancel your membership at any time from your account dashboard or by emailing [email protected] and you will have access to your subscription until your next billing date.

Absolutely! Every Canva template and caption is fully customizable — you can adjust the colors, fonts, tone, and clinical language to align with your unique brand and audience. You’ll also have access to an AI Content Assistant to help you edit and refine your posts so they sound authentically you while staying compliant, ethical, and strategically effective.

While individual results vary, the Social Therapist Content System is designed to help you create consistent, strategic content that builds visibility, trust, and genuine connection over time. 

When clients see you showing up confidently and ethically online, they’re more likely to reach out for support — and that consistency compounds into sustainable, authentic growth. Results shared in our marketing materials are examples from real members but may not be typical and should not be considered a guarantee.

Fresh content drops in the middle of every month, including new captions, templates, and reels that align with seasonal trends, awareness days, and marketing best practices for therapists.

Definitely. While STCC is built with Instagram in mind, you can use Canva and AI to help you resize and repurpose the content withing the planner for Facebook, LinkedIn, Pinterest, or even your email list.

Every template, caption, and prompt is thoughtfully created to help you align with the ethical guidelines of your regulatory body. However, since both humans and AI can make mistakes, it’s important that all content is human-reviewed before publishing. As a member of STCC, you are ultimately responsible for what you share. To enhance compliance, members are encouraged to upload their own Code of Ethics so Aimee (your AI assistant) can tailor content guidance to your specific jurisdiction.

Perfect! Your social media manager can absolutely use the system too. STCC gives you everything you need to bring your marketing in-house and train your team as your business grows. Whether you’re a solo practitioner or running a group practice, members can share access or export the monthly Canva templates so their team stays aligned with your brand voice and ethical standards.

You’ll have access to member support via email and Aimee, your in-platform AI assistant, who can answer quick questions. You can also access step-by-step tutorials and reach out to the support team directly for any technical or content-related concerns.

Because this is a digital membership with instant access, all sales are final — except for those eligible under the 30-Day Guarantee (for regular-price monthly memberships).

We’d love to help! Reach out anytime at [email protected] and we’ll make sure you get everything you need before joining. 💛